In 1995, 16 people who were experienced as Indonesian language teachers for foreign nationals agreed to work together and establish an Indonesian language course in Yogyakarta, Indonesia. Based on their proficiencies, even with very little start-up capital, the company was eventually founded on 29 April 1995. Puri Indonesian Language Plus was chosen to be the name of the language course and a Cooperative, named as Koperasi Serba Usaha (KSU) Swaloka, was opted to be its legal entity. Officially, the legal status was given in October 1995, with certificate number No. 39/BH/KWK-12/X/1995.

In 2002, in line with the dynamics of the cooperation, the statute of KSU Swaloka was amended, with amendment certificate number No. 06/PAD/DP/XI/2002 given by Cooperative Service of Sleman Regency. In 2004, the name of the Indonesian language course was then changed to Alam Bahasa.